Projections on Investment Guidelines for the City of Karaman (Turkey) with the Purpose of Tourism Marketing

Abstract

Investigations for Karaman’s tourism marketing would be such an important beginning. Research activities to enlarge capacity of tourism are very important for developing employment and revenues in the area. General aims of the research are; to improve competitiveness of area, prepare the Karamans’ tourism investment guide and to improve awareness of tourism entrepreneurship of city of Karaman. There is a need to rational and feasible projects in Karaman zone according to touristic investment. For tourism the rule that each offer crates its own demand is valid. In addition to this it is important that tourism sector is to be run according to modern tourism and increasing capacity of bed. Karaman has important feature in respect to the footprint in the central Anatolia region. It is thought that the existence of the sort of alternative tourism. Especially in the presence of alternative tourism potential of the region and hence the resources, evaluation of these resources workability opportunities, as a result of economic feasibility of the investment areas will create significant employment opportunities in the new route will be useful in determining the potential entrepreneurs.