The Place of Social Responsibility in the Business Model of A SME
Keywords:
CSR, social responsibility, small and medium enterprises, Romania, business modelAbstract
Corporate Social Responsibility (CSR) is a concept that is mostly connected to large companies and their sustainability. However, small and medium enterprises (SMEs) also play an important part in a society that is more and more concerned with sustainable development. In this respect, several studies show that the rationale for socially responsible acts, dynamics of the budget allocated, and impacts of these actions differ significantly for SMEs compared to large companies. The question that this article explores is what is the place of CSR concepts in the business model of a SME? Whenever the concepts of social responsibility become part of the day-to-day business of a SME, how do they fit in the business model and what benefits do they bring? Generally, at the SME level the perception of CSR or socially responsible entrepreneurship is not immediately connected with the business model. This article explores the rationale of the socially responsible actions of a Romanian SME and tries to connect these actions with the business model framework of Osterwalder & Pigneur (2010). In a detailed case study we estimate through qualitative and quantitative approaches the impact of the actions undertaken by a SME over a period of five years. The main result is the development of a CSR strategy and the integration of this strategy in the overall strategy of the company via the business model framework. Finally, we sketch further research areas.Downloads
Published
2014-10-01
How to Cite
Munteanu, A. R. (2014). The Place of Social Responsibility in the Business Model of A SME. International Journal of Economic Practices and Theories, 4(5), 845-855. Retrieved from http://ijept.eu/index.php/ijept/article/view/The_place_of_social_responsibility_in_the_business_model_of_a_
Issue
Section
Articles
License
Authors who publish with this journal agree to the following terms:- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).