Consumer Attitudes to Sustainability and Eco-Innovations

Authors

  • Lubica Knoskova University of Economics in Bratislava

Keywords:

Sustainability, sustainable consumption, environmently-firendly products, environmently-friendly behavior, eco-innovations

Abstract

Author in the paper presents consumer attitudes to sustainability and environmental policies based on peoples‘ perceptions of humankind. The research is based on the analysis of results of qualitative study which examines understanding human behavior in broad sense and understanding of public response or lack of response to environmental policies.  Further we analyze European Union approach to sustainable consumption. On the basis of Flash Eurobarometer 367 we analyze the results for EU 27 in comparison with Slovakia on citizens’ behaviors and attitudes towards environmentally-friendly products, consumer buying criteria, respondents’ views and activities on how to solve environmental problems, their confidence in environmentally-labeled products, social norms behind buying and using environmentally-friendly products. We complement the Flash Eurobarometer 367 results for Slovakia with study of attitudes of Slovak consumers to organic food health benefits and environmental impact and derive conclusions in suggesting effective policies and activities to improve sustainable behavior.

Author Biography

Lubica Knoskova, University of Economics in Bratislava

Department of Commodity Science and Product Quality

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Published

2014-04-01

How to Cite

Knoskova, L. (2014). Consumer Attitudes to Sustainability and Eco-Innovations. International Journal of Economic Practices and Theories, 4(3), 374-382. Retrieved from http://ijept.eu/index.php/ijept/article/view/Consumer_Attitudes_to_Sustainability_and_Eco-Innovations

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Section

Articles