AHMAD, A.; NOOR, S. M.; WEL, C. A. C. Factors Influencing Consumers’ Purchase Decision of Private Label Brand Products. International Journal of Economic Practices and Theories, [S. l.], v. 4, n. 2, p. 101-110, 2014. Disponível em: http://ijept.eu/index.php/ijept/article/view/Factors_Influencing_Consumers_Purchase_Decision_of_%20Private_La. Acesso em: 27 apr. 2025.